I decided to create our initial production company on Photoshop as it is a program I have a large amount of experience with due to my AS coursework. Myself and my group brainstormed what we would like to include in our production company logo and what message we would like to have come across. I suggested we use some kind of image/shape as it may bring something to the image that text alone could not. After this, I looked at using different shapes that could be incorporated into our production company logo by searching on Dafont.com. Here are two I packs I came across and I tried:
After initially liking this shape pack, I became unsure of how any of these shapes would help convey the message that our production company is that which produces horror films. I thought about the meaning behind 'Exposure' however, and some of the shapes could almost connote the gradual seeping of something.
I preferred this shape pack to that of this first due to the gothic, horror connotations of a skull and crossbones. Ghost House Pictures also uses a skull as part of their logo; taking into account this existing product I considered recreating it for my own logo.
PROTOTYPE #1
After discussing what I had found with my group, we decided that I should use a shape that already exists on photoshop as they liked the idea of the lightening bolt running through the shape. I used one of the fonts which I found on Dafont.com, positioning it under the shape.
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